7 Kidswear Trends We’re Loving in 2025

When it comes to kidswear in 2025, fashion is anything but boring. From playful prints to pint-sized tailoring, this season is all about letting personality shine through style.

We’re all for dressing little ones in pieces that are equal parts functional and fabulous, because why should grown-ups have all the fun?!

Here are 7 trends we’re loving (and stocking!) this year.

1. Matching Moments
   Co-ords are having a major moment. Whether it’s cute linen sets for little lads or dreamy matching separates for girls, coordinated outfits make dressing easy and photo-ready. Bonus points for twinning siblings.
   

2. Bold Prints & Playful Graphics
   Think elephants, strawberries, space creatures and retro florals. Labels like Mini Rodini and Stella McCartney Kids are leading the charge with prints that spark imagination and make a statement, no plain basics here!
   

3. Soft Neutrals & Earthy Tones
   Alongside all the colour, there’s a growing love for muted tones to help balance them out. Think: oat, sage, butter, and clay. These calming hues pair beautifully across pieces and are perfect for capsule wardrobes. We love to pair these with our colourful pieces to help break them up!
   

4. Mini Tailoring
   Little blazers? Yes please! Smart suiting is no longer just for weddings. Brands like BOSS and Tartine et Chocolat are offering elevated pieces that bring just the right touch of formality to special days (without sacrificing comfort).
   

5. Textured Layers
   Crochet knits, quilted jackets, ribbed leggings, texture is big this season. It adds depth and warmth to outfits, while keeping things playful. We’re especially loving Missoni’s take on colourful crochet co-ords.
   

6. Gender-Neutral Goodness
   More parents are leaning into versatile, unisex pieces that move beyond traditional pinks and blues. Comfortable cuts and clever designs mean pieces can be passed down and worn in endless ways.
   

7. Mini-Me Energy
   Tiny versions of grown-up staples, think puffer jackets, high-tops, and crossbody bags, are still trending strong. It’s playful, it’s practical, and let’s be real... it’s extremely cute.
   

So, whether you’re building a capsule wardrobe or hunting for that one special piece, we're here to make dressing your little ones feel easy, fun, and full of personality. Because fashion should be for everyone, even the tiniest trendsetters.

Explore our latest arrivals and discover what’s trending now!